Falling for You by Gianna Gabriela

Zack Hayes was taught that hard work pays off. He lives by that adage, working a part-time job, playing football and taking a full load of courses in the hope that his parents can stop working themselves to the bone.
However, when things start to go wrong, Zack begins to believe that when you come from nothing, working hard doesn’t get you anywhere.
Emma Wilson has spent her whole life hiding in the shadows because she isn’t who her parents wanted her to be—who her father wanted her to be.
She loses herself in her studies and in the piles of romance books she devours. It isn’t until her roommate begins dating a football player that the worlds she’s worked so hard to separate inevitably collide.